Barcelona New Economy Week (BNEW) returns to DFactory Barcelona to celebrate its new edition, running from October 7th to 10th. The conference is expected to have over 15,000 attendees, with 70% attending in person and 30% telematically. BNEW 2024 will feature 350 “international level” speakers across seven disciplines.
This was explained this Thursday by Blanca Sorighe, General Director of the Barcelona Free Trade Zone Consortium (CZFB), accompanied by Pere Navarro, Special Representative of the State.
Solige details that the conference, now in its fifth edition, will have over 170 startups participating, a number that he says represents “a very clear message about what BNEW stands for.” said. Navarro noted that Congress “needs to adapt” to each current technological moment, which will deal more deeply with artificial intelligence “unlike last year.”
aviation industry
Mr. Solige explained that the main novelty of this year is the creation of the aviation sector, which serves to discuss the current state of the aviation industry on its way to an innovative and sustainable sector. In addition, each area will focus on the areas of digital industry, sustainability, mobility, talent, health and experience.
The Digital Industry, Sustainability and Mobility sector will be held on October 7th and 8th, and the Aviation, Human Resources and Health sector will be held on October 9th and 10th. The General Director explained that the Experience section will be held over four days and will offer participants the leisure, cultural and gastronomic charms of Barcelona.
business concerns
Mr. Navarro announced the second edition of the New Economy Observatory, a survey designed to survey the interests and concerns of participating companies. The survey shows that 82% of those surveyed are planning some kind of sustainability initiative, and 84% plan to increase their workforce.
Furthermore, 56.3% of companies plan to invest more than €100,000 in technologies such as AI, big data and blockchain, and 22.7% of companies expect to invest more than €1 million.
