
National Association of Realtors partners currently offer branding and marketing services such as website creation, customer relationship management, and AI-powered search engine optimization.
Almost six months after leaving behind the Get.Realtor name, .RealEstate has expanded into a full-fledged digital branding and marketing company for real estate agents.
In addition to domain services, real estate agents now have access to 45 professionally designed website templates for individual agents, teams, brokerages, and various specialties such as luxury, commercial, and property management.
.RealEstate also offers artificial intelligence-powered website and search engine optimization (SEO) services, an integrated customer relationship management (CRM) platform, and .realtor and .realestate branded email addresses.
The company says all features are mobile-friendly and all packages include a 30-day free trial.
Colleen Lyons Doyle LinkedIn
Fees range from $9.99 to $109.95 per month for individual agents and brokers, $10.95 to $249.95 per month for brokers and teams, and $12.95 to $24.95 per month for associations. Individual and team subscribers receive discounts on annual subscriptions, and all users can add RealEstate’s onboarding services for $119 per hour.
“When we first started in business, we were primarily known for our domains,” Colleen Lyons Doyle, vice president of RIN and strategic initiatives for the National Association of Realtors, said in a written statement. “Over the past five years, we have expanded into a more complete digital branding solution. This refresh at RealEstate better reflects who we have become and where we are headed.”
“We want more real estate professionals to own the digital space,” she added. “Our solutions are built to be mobile and SEO-friendly, so professionals can get online instantly and focus on serving their clients.”
Email Marian McPherson
