Michelle Kam, a leading real estate broker and founder of Re/Max City Accord Realty Inc., is known for her holistic approach and strong community ties. In this exclusive interview, Michelle Kam shares insights into the real estate industry, her journey so far, and her vision for the future.
What inspired you to pursue a career in real estate?
My love for real estate began with a fascination with architecture and Toronto’s vibrant neighborhoods. As a child, I was always fascinated by the different styles of houses and how each region had its own unique character. I studied urban planning at York University and discovered the impact that thoughtful design and development can have on cities. Real estate seemed like a natural progression. My love for design and my passion for community development came together. I wanted to help people find a home that is not just a place to live, but a space to build a life.
How did you decide to start a brokerage company called Re/Max City Accord Realty Inc.?
Starting my own brokerage firm was always in the back of my mind, but it wasn’t something I rushed into. I spent years working for other top companies to gain experience and understand how the industry works. Over time, we began to see a gap in the market, particularly in how brokerage firms approach sustainability and customer service. I wanted to create a space where I could focus on long-term relationships, innovation, and positively impacting the community. So when the opportunity presented itself, I took the plunge and started Re/Max City Accord Realty. Building a team that shares my vision and creating a brand that reflects my values has been extremely rewarding.
What makes Re/Max City Accord Realty different from other brokerages in Toronto?
I think the biggest difference is our approach to sustainability and community engagement. We don’t just sell real estate. We help people invest in their future. It means thinking about the long-term impact of every decision we make. We prioritize environmentally friendly practices, from promoting energy-efficient homes to partnering with developers who use sustainable materials. Additionally, we are deeply committed to the communities we serve. It’s important to me to give back by supporting local charities and participating in neighborhood improvement projects. These values shape how we operate and how we build relationships with our customers.
What do you think is the biggest challenge in Toronto’s real estate market right now?
The biggest challenge at the moment is affordability. Toronto is one of the most expensive cities in Canada, and many people, especially first-time homebuyers, feel that prices are out of line with the market. A delicate balance is needed between meeting demand and making housing accessible to a wide range of people. Although the market is competitive and prices are rising, we believe it is possible to find a solution. Whether it’s exploring new developments in emerging areas or working with developers to create more affordable housing options, this is where innovation and creative thinking come into play.
How can you stay ahead of market trends and adapt to changes in your industry?
Real estate is constantly evolving, so it’s important to stay ahead of trends. I am constantly learning through market analysis, attending industry conferences, and collaborating with experts in fields such as sustainability and technology. I also keep an eye on what’s happening globally, as real estate trends often start in one city and spread to others. For example, the push towards greener and smarter homes is growing in Toronto, and we were able to incorporate that into our products early on. Being adaptable and open to new ideas is the key to staying competitive in this market.
What is one of the key strategies that has helped you build long-term relationships with your clients?
It all comes down to trust and communication. I have always believed that by being transparent, listening to our clients, and truly understanding their needs, we can build lasting relationships. Real estate is not just about transactions. It’s about being there for the customer throughout the process and after the sale. I try to stay in touch with my clients, whether it’s to see how they’re settling in to their new home or to provide market updates. This ongoing communication builds trust and shows you are invested in their long-term well-being, not just the sale.
How do you balance running your securities company and your personal life?
Balance is something I always strive for. Working in real estate is a 24/7 job, especially if you’re running a brokerage, but I’ve learned that setting boundaries is essential. I start my day early so I have time to reach out to my team and figure out their schedule before the day gets busy. I also try to prioritize family time and downtime. For me, spending time with loved ones and exploring the city helps me recharge. I realized that taking care of myself is just as important as taking care of my business. This will keep you focused and energized.
What advice would you give to someone looking to buy their first home in Toronto?
My biggest advice is to do your homework and be patient. The Toronto market is competitive and can be overwhelming for first-time buyers. Take the time to understand what you can afford, get pre-approved for a mortgage, and work with an experienced agent who knows the market. Don’t make hasty decisions just because you feel market pressure. There are homes out there that are perfect for you. It’s worth waiting until you find a home that fits your needs and budget. Also, don’t be afraid to ask questions. This is one of your biggest financial decisions, so make sure you’re well-informed.
How do you incorporate sustainability into your work and why is it important to you?
Sustainability is something I’m very passionate about and believe it is the future of real estate. More and more buyers are prioritizing eco-friendly features, such as energy-efficient appliances, green building materials, and homes built to reduce their environmental impact. At Re/Max City Accord Realty, we actively promote these types of properties and work with developers who share our commitment to sustainability. It’s important to me not only because it’s good for the environment, but because it aligns with my beliefs in long-term, responsible growth. I want to think carefully not only about today, but also about the future.
What do you think the future holds for Toronto’s real estate market?
Toronto is a growing city and the future looks bright, but it will also come with challenges. Demand for housing will continue, especially as more people move to urban areas, but there will also be a greater focus on sustainability and smart growth. I think we’ll see more innovative housing solutions emerge, whether it’s green developments or mixed-use spaces that cater to different demographics. We also believe technology will play an even bigger role in how we buy, sell and manage real estate. Markets evolve, but the key is to adapt while always staying true to our values. I’m excited to be a part of it.
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