The industry is changing and the same recruitment tactics may not work. Broker Julie Busby offers new ideas to build your team today.
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Building a strong team is one of the most difficult parts of real estate. You may find the quality you are most expecting.
We are in a season of change, and that means everything from the national regulations, the market itself, the team. And the change is contagious. All the upheavals at the macro level have people thinking about change at the individual level. Some brokers who always thought they were independent have moved into teams. The opposite is also true.
For my team, this period of change is once again reconstructed and harkled into the roots of our co-team. It also means adoption.
When I employ it, I always remember the importance of relationships, especially in our industry. In fact, I can’t think of another industry that is more driven by networks. Many of our clients live in their homes as a result of my broker relationship with people I know.
I recently sat down to figure out where I should focus my efforts and created a list of how and where I found my current team members. The results were very surprising and a very large, non-traditional source of adoption. If you are also in a period of growth and change, hopefully you will find this framework helps you find the best talent.
transaction
Whenever my team or I work with a broker on the other side of a transaction we are impressed with, I always add their names to the running file. We also got other brokers approach me like this, and I think it’s due to our organizational processes. The outside brokers see how well we work together and how we add to the transaction, and they are intrigued.
client
Would you believe me if the client concierge director said he was a past client? That’s true. After posting a position on social media, a client, who had just closed in her new home, reached out to her interest. She said her work with Busby Group is very different from her perceived experience of buying real estate and less stressful – felt it must be an active work environment. Ta. She was with us for several years.
Networking in the Good Old Era
Networking in the good old days has never disappointed me. In fact, our Director of Operations and Marketing Manager was introduced to me through connections within my network. So now, when I was about to grow my team again, I made another call to professional contacts like lenders, brokers, developer admins, etc., and I once again responded great I received it. These are people who work with brokers every day, so it’s not surprising that they have some recommendations.
I have interviewed several times with brokers whose network is connected to me, and every time they give quality interviews. This is because it is very important to maintain a positive connection, so don’t burn the bridge.
Change is difficult, but perhaps even more difficult is building a great team. This time I will accept it as a season of growth. I’m excited to see what happens next.
Julie Busby is the founder and president of Busby Group and is the top 1% of Chicagoland brokers. Follow her on Facebook and LinkedIn.
