MediaGo receives high recognition from Global Tech Award for Max CV bidding mode
SAN FRANCISCO , Oct. 27, 2024 /PRNewswire/ — MediaGo, an intelligent advertising platform powered by deep learning algorithms, has been named a winner in the advertising technology category at the 2024 Global Tech Awards.
MediaGo wins AdTech category at 2024 Global Tech Awards
Global Tech Awards is a prestigious platform that recognizes and celebrates the best in technology. The Global Tech Awards aim to identify and recognize the best technology solutions and services from around the world, with a focus on innovation, creativity and excellence.
MediaGo is transforming the advertising technology landscape with its deep learning-driven platform, delivering significant value to businesses of all sizes around the world.
The key technology that helped MediaGo win this award was its Max Conversion (Max CV) bidding model, which was launched in July. MediaGo’s Max CV bidding mode uses a deep neural network with over 1 billion parameters to help advertisers achieve higher ROI. Analyze user-ad interactions in real-time, identify signals associated with ad conversions, and match them with ad or product characteristics for precise targeting.
To effectively control costs while achieving the maximum number of conversions, MediaGo introduces the Targeted Cost Per Action (TCPA) metric in the maximum CV bid mode as a secondary constraint for each bid, ensuring that the advertising campaign remains stable. Now you can achieve more conversions while maintaining It costs money.
The judges praised MediaGo, saying, “MediaGo’s Max CV bidding mode is a robust and innovative solution that demonstrates significant ROAS improvements. We also have an excellent list of customers.
“We are extremely honored that MediaGo has been recognized by the Global Tech Awards and are determined to further invest in advertising technology innovation,” said Gino Aynaga, MediaGo’s Americas Business Development Director. . “We continue to believe that by continuing to explore deep learning technology, MediaGo will provide advertisers with simpler and more effective solutions, giving advertisers of all sizes an edge in the fierce competition. ”
About MediaGo
MediaGo is an intelligent advertising platform. Based on deep learning algorithms, MediaGo powers businesses of all sizes and creates tangible value for enterprises. MediaGo has 12 operational centers around the world and has provided comprehensive localized business growth services to over 10,000 partners.
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