At Inman, March is Marketing and Branding Month, highlighting strategies, shifts, and tools that help real estate agents stand out in an increasingly crowded marketing landscape.
As we crunched the numbers for this year’s top stories so far, it seems fitting that they all revolve around one core idea: how to market smarter.
If you’re looking for solid marketing strategies that actually work today, check out Inman’s Top 10 Advice for 2026 (So Far) article.
Top 10 Marketing Advice Stories of 2026
What’s working and what’s not: 5 marketing changes you can’t ignore
Written by Jimmy Burgess
Every change in the market creates opportunity, but only for those willing to adapt, writes Jimmy Burgess. The agents that grow the fastest are those that are doing what currently works.
5 things buyers and sellers don’t care about (and what matters)
Written by Jimmy Burgess
When you stop marketing about yourself and start marketing about buyers and sellers, everything changes, writes Jimmy Burgess.
This real estate video content will be converted in 2026
Written by Jimmy Burgess
If your 2026 resolutions include a video marketing strategy, Jimmy Burgess’ real-life example will inspire you to implement it.
From COLD to SOLD: 9 smart solutions to stagnant listings
Written by Jimmy Burgess
Jimmy Burgess writes that when you commit to a long-term listing with a structured turnaround plan, sellers feel supported, buyers re-engage, and momentum returns.
7 AI tools that help agents do tasks in hours that used to take days
Written by Jimmy Burgess
Real estate agents who are winning with technology today are using it to remove friction and increase efficiency, writes Jimmy Burgess.
Momentum is no accident: Smart agents will capitalize on trends in 2026
Written by Jimmy Burgess
Choose a few core actions, implement them in your real estate business, and give the compounding effect time to take hold, writes Jimmy Burgess.
7 lead generation strategies to revitalize your real estate business in 2026
Written by Jimmy Burgess
If you want 2026 to be your best year ever, you need to generate and convert more leads than ever before. Jimmy Burgess shows you how.
How agents use AI to prepare 30 days of content in an hour
Written by Rick Guerrero
Rick Guerrero speaks with AI strategist Carrie Soave to share a step-by-step social media plan that lets you batch and deploy content on your schedule.
Here’s what we learned about lead generation from our thread’s 11 million views
Written by Josh Reese
Josh Ries discovered a new quirk in the threading algorithm that if you give your leads too much information too early, you’ll overwhelm them and lose them.
If you want your real estate business to explode, do these 5 things
Written by Jimmy Burgess
Explosive professional growth isn’t magic, writes Jimmy Burgess. That momentum is created by showing up in ways others don’t want.
March is Marketing and Branding Month at Inman. As the spring sales season begins, we examine the proven tactics and new innovations that are driving results in today’s market, and celebrate the industry’s top marketing and branding leaders with Inman’s Marketing All-Star Awards.
Email Dani Vanderborg
