We recently published a list of the 7 Best Marketing Stocks to Buy by hedge funds. In this article, we’ll take a look at how Lamar Advertising Company (NASDAQ:LAMR) stands compared to other marketing stocks to buy.
Artificial intelligence is permeating almost every industry. AI in marketing is not a new concept, it has been around for a while, but it is constantly evolving and innovating. AI in marketing not only covers planning, execution, and optimization, but also has powerful generative capabilities. Marketing managers are now focused on developing comprehensive AI marketing strategies rather than traditional marketing plans.
Some of the most innovative AI marketing companies
Albert AI of Zoomd, Cognitiv, and Singulate is one of the most innovative AI marketing companies. These companies have the technology and marketing expertise to meet even the smallest needs of marketers and advertisers. Let’s take a look at their products.
Zoomd’s Albert AI is one of the most innovative AI marketing companies. The marketing company is one of the few fully autonomous platforms that is self-optimizing, holistic, agile and fast. The platform allows you to create plans and ads, group keywords, build campaigns, group ads, identify customers, set budgets, schedules, create bids, create detailed reports, and provide important insights. You can do it. Most companies do manual planning and execution, leaving measurement and campaign execution to AI. Albert AI, on the other hand, takes care of everything from planning to execution to measurement.
Cognitiv is another artificial intelligence marketing company that specializes in adaptive algorithmic advertising. The company’s products include demand-side platforms (DSPs), curation solutions, and Context GPT. DSP is an AI platform that provides custom deep learning algorithms, cross-device graphs, deep learning CTV, dynamic user profiles, advanced understanding of context, and business outcome-focused KPIs. The company’s curation solutions focus on eliminating static lookalike audiences, while Contextual GPT allows users to develop custom prompts that are relevant to their brand, making ads more contextual in real-time. Designed to provide you with insight.
Singulate is a prominent generative AI platform used by over 850 marketers. The company strives to solve big problems in the marketing industry. Marketers have a lot of data, but they tend not to know what to do with it. Singulate bridges the gap, allowing marketers to segment audiences and personalize content at scale. Response rates for marketing messages created by Singulate increase by 5x to 10x. On October 8, the company announced that it had raised $2.3 million in a pre-seed round from angel investors and venture capitalists.
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While startups are emerging as revolutionary names in the marketing field, some have a more historic status than others.
our methodology
In this article, we scoured ETFs, the Yahoo Finance Stock Screener, Finviz Stock Screener, our rankings, and similar rankings across the internet. We then looked at hedge fund sentiment for each stock as of Q2 2024 and selected the most popular stocks. The best marketing stocks for hedge funds to buy are ordered by increasing number of hedge fund holders as of Q2 2024.
Why are we interested in stocks that hedge funds invest in? The reason is simple. Our research shows that by mimicking the top stock picks of the best hedge funds, you can outperform the market. Our quarterly newsletter strategy selects 14 small- and large-cap stocks each quarter and has returned 275% since May 2014, outperforming the benchmark by 150 percentage points (Learn more ).
Lamar Advertising (LAMR): Superior financial performance and creative advertising solutions
On a busy city street, billboards display advertisements for various national and local brands.
Lamar Advertising Company (NASDAQ:LAMR)
Number of hedge fund holders: 26
Lamar Advertising Company (NASDAQ:LAMR) is one of the best marketing stocks to buy, according to hedge funds. The outdoor advertising company has more than 200 offices in the United States. The company’s portfolio of outdoor advertising products includes print and digital signage, airport displays, traffic signs, and highway signs.
That’s because the company is one of the world’s largest outdoor advertising companies, with 363,000 displays installed across North America. Lamar Advertising Company (NASDAQ:LAMR) has a unique style that doesn’t inhibit creativity. This is evidenced by our stunning display of 4,800 digital billboards and hand-painted murals across the United States.
Lamar Advertising Company (NASDAQ:LAMR) has a strong customer base, and its financial results reflect that. In the second quarter of 2024, the company generated revenue worth $565.3 million, an increase of 4.5%, and net income worth $137.6 million. In the first half of 2024, sales were $1.06 billion and net income was $216.1 million. The company has a consistent financial performance that contributes to its ranking on our list.
Lamar Advertising Company (NASDAQ:LAMR), founded in 1902, is also a dividend company with three years of increasing dividends. Overall, LAMR has strong fundamentals that set it apart from its competitors.
Overall, LAMR ranks 7th on the list of best marketing stocks to buy according to hedge funds. While we see LAMR’s potential as an investment, we believe AI stocks have a better chance of delivering higher returns in a shorter time frame. If you’re looking for AI stocks that are more promising than LAMR but trade at less than 5x earnings, check out our report on the cheapest AI stocks.
Read next: $30 trillion opportunity: 15 humanoid robot stocks to buy, according to Morgan Stanley and Jim Cramer, says NVIDIA has ‘become a wasteland.’
Disclosure: None. This article was originally published on Insider Monkey.
