Vice President Kamala Harris may have made many trips to Philadelphia or Milwaukee on Friday, but it took something different to sway apathetic voters in battleground states.
So her campaign organized a trip to Houston (Texas’ largest city, decidedly not a presidential battleground state) to meet beloved Beyoncé from the state and country music legend Willie. He was scheduled to attend Nelson’s rally. Harris’ aides hope their ability to transcend traditional politics will help them cut through the cluttered media landscape and deliver viral content.
Harris’ rally in Houston focused on the strict abortion ban enacted in Texas after Roe v. Wade’s reversal, and made such restrictions available to voters in faraway states that will soon decide this year’s election results. The aim is to issue a warning about the possibility of spread. Presidential election.
In other words, Harris’ team wants to expose what’s happening deep in the heart of Texas for the entire nation to see.
“If Vice President Harris needs to amplify the voices of women in Houston and make them heard in Madison, Kalamazoo and Pittsburgh, that’s what we need to do,” said Trey Martinez Fisher, Democratic leader in the Texas Legislature. It’s what I do,” he said.
Almost everything related to Harris’ visit to Houston is designed to generate news that reaches voters in battleground states. Before the gathering with Beyoncé and Nelson, she will record a podcast interview with popular podcaster Brené Brown. Brown, a University of Houston professor and vulnerability researcher, has an audience of millions, which skews heavily female.
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